After the birth of their son in 2002, Anglo-Indian couple Surya and Dave studied everything they could about babies’ development. Upon learning that newborns were drawn to simple, repetitive geometric shapes in black and white, the graphic designer and schoolteacher, respectively, began playing with visuals. What began as a way of entertaining and educating their son soon developed into Wee Gallery, a collection of beautiful, high-contrast imagery designed specifically to help newborns focus on visual stimuli and promote visual exploration and engagement. Their simple ‘Art Cards’ soon developed into books, soft toys, wall decorations and prints. The brand’s product line that now reaches up to 5 years of age uses only eco-friendly materials such as organic cotton and FSC-certified paper, and is free from harmful chemicals.
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